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Monday, January 5, 2015

ASUS Zenfone Zoom debuts, includes 13MP camera with 3x optical zoom

asus_zenfone_zoom_announcement


The announcement of the Zenfone 2 was followed by ASUS’ debut of the Zenfone Zoom. As the name suggests, the handset is all about photography. The rear of the handset has a 13MP camera with 3x optical zoom, laser auto focus, and optical image stabilization. These are all cutting edge technologies that have yet to really make it into many mainstream devices (aside from the LG G3). The massive circle surrounding the lens is reminiscent of what Nokia did with its Lumia 1020, another handset that featured a focus on photography.



On the front side of the Zenfone Zoom is a 5.5-inch display (1920×1080). The display at Full HD resolution should work well to showcase the photographs taken, but some quality is bound to be lost in the mix. And the front-facing camera on the handset is 5MP, making it perfect for selfie lovers.


ASUS’ ZenUI software is covering Android 5.0 Lollipop; therefore, look elsewhere if you require a stock Android experience. Though, ASUS does say ZenUI has been redesigned with usefulness and personalization in mind.


The Zenfone Zoom will be available in the second quarter of 2015 with pricing starting at $399.


Click here for our full CES 2015 coverage.




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