On March 31st, Xiaomi will be celebrating their fifth anniversary. To celebrate, the company appears to be ramping up plans to expand beyond the smartphone and tablet product lines they were initially founded on as well as release some updated products in the traditional lines. For example, rumors already exist suggesting Xiaomi is going to release the Mi Pad 2 tablet device. Over the last few days, the company has been releasing some teaser images related to other products they apparently plan to announce at the big celebration.
One of the new products appears to be related to women’s fashion. The teaser image shows a woman’s dress and has a pink background. The letters hinting at the new product are “NSSJ” although it is unclear what that refers to. However, the president of Somans Fashion Group stated “this was the first such collaboration between the two companies.” That was in response to a Weibo post by Xiaomi’s co-founder Lin Bin who said the company wants to be more fashionable.
Another teaser image that was released shows an outline of something with the number 5 in the middle. The background of this image leans to a shade of red, which could possibly hint at the Xiaomi Redmi Note 2 device. A third image that was released comes with a magnifying glass image on top of a play button icon with the letters DDS and a background that is a gradient of orange and yellow. Again, the image is rather cryptic, though some think it may allude to a new 55-inch television that Xiaomi has plans to release.
Today, a fourth teaser image was released, this time with a green background. The image shown appears to be an arrow stuck in a bullseye target and the teaser is adorned with the letters TZC. The rings of the bullseye are marked with 0.1, 0.2, 0.3 and 0.4 as you work your way out. Some sources think this could refer to a connected scale and reflects Xiaomi’s interest in the Internet of Things.
Overall, the teaser images seem to be quite vague, but it is possible some of the impact is getting lost in the cultural translation since they are probably meant for an Asian audience that might pick up on some more subtle suggesstions related to the images. We will be watching tomorrow to see what Xiaomi announces to celebrate five years in existence and hopefully all will be revealed about what these teasers mean.
source: GizmoChina
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