The next target for Samsung? Your home. The company is reportedly in talks to purchase SmartThings for a deal in the range of $200 million. According to TechCrunch, the deal has yet to be completed but it is very well on its way to being so. Google owns Nest and Apple is launching HomeKit, so it is only right that Samsung gets in on the action.
SmartThings is a company that produces home automation products that connects your home and mobile devices to one another. Its products can be purchased as a bundled kit or individually as a standalone device. These products, spread throughout the home, pair with a mobile device for functionality. It is a costly investment for consumers, but it definitely has benefits.
And with so many of its devices running out in the wild, Samsung can easily market home automation products as a simple tool that works great with its Galaxy line. With SmartThings under its wing (when the deal becomes official), Samsung can bypass having to develop everything on its own and rely on what its acquisition has on the market now and what is has in its pipeline before continuing the development process.
Source: TechCrunch
Come comment on this article: Samsung chatting with SmartThings about purchase for around $200 million
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